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Customer Ingestion & CRM Sync

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Customer Ingestion & CRM Sync

Customer Ingestion in GAAPx is the automated pipeline that provisions new customer accounts into the AR subsidiary ledger from your CRM, CPQ systems, or billing APIs. By ingesting accounts prior to contract execution, GAAPx ensures zero delay when an order form is signed.

:::info SCREENSHOT PLACEHOLDER: CRM Ingestion & Sync Mapping Location in App: App > Integrations > Salesforce / HubSpot > Customer Mapping
Visual Description: Interactive sync settings screen showing field mapping between CRM Account object and GAAPx Customer Master.
Recommended Dimensions: 1200 x 675
:::


Ingestion Channels​

1. Real-Time CRM Webhook Sync​

When an Account is created or updated in Salesforce or HubSpot, GAAPx receives a real-time event via webhook.

  • New accounts are instantly provisioned with default currency, tax exempt status, and address verification.
  • Custom CRM fields (e.g., Customer Tier, Account Executive, Parent ID) map directly to GAAPx metadata.

2. Contract-Driven Ingestion​

If a contract is ingested from Box, Google Drive, or Email Ingest before an account exists in the CRM:

  • The AI Contract Ingestion Agent extracts the legal entity name, corporate address, and signing contact.
  • A draft customer record is created with an "Unlinked Account" flag, allowing RevOps to confirm or merge with an existing CRM record.

3. Bulk CSV / API Ingestion​

For platform migrations, historical data can be imported via REST API (POST /v1/customers) or bulk CSV upload with built-in validation checks.


Data Flow & Sync Cycle​